You are viewing an old version of this page. View the current version.

Compare with Current View Page History

« Previous Version 9 Next »

UNDER CONSTRUCTION: will change due to implications like community structure, sub communities, tools for feedback


  1. Who is the target audience we want to communicate with?
    1. Stakeholders
      1. Operational/Field SMEs
        1. Providers
        2. Quality Specialist
        3. M& E Specialist
        4. Technologists
        5. Researchers
      2. Support/HQ SMEs
    2. Facilitation Team
  2. What is our engagement objectives?
    1. Recognition - increase awareness of the community and its purpose
    2. Community Growth - grow participation in the community by sharing the benefits of participating
    3. Content - create content and materials that speak to stockholders and community facilitators
    4. Conversation - develop dialogue that encourages interaction and drives action
    5. Connectivity - create easy to consume message, for the right people, at the right time, using the right tools
  3. What do we want to communication through DUC infrastructure?
    1. Purpose of the community
    2. Benefits of participating in the community
    3. Ensure easy method for community members new and old know how to ask questions, look for resources, join calls, bring topics up
    4. Ensure audiences know how to share, learn, design and use solutions 
    5. Best practices and resources are out there around lose to follow up and share them
    6. identify what other best practices may be missing and design solutions for countries to try
  4. Framework for communicating key messages above (need to ask this before creating resources for the community)
    1. Why - Why are we communicating this? What is the objective?
    2. Who - Who are we communicating to? Who is your target audience/market?
    3. What - What is the single minded proposition / most important thing we can say?
    4. Where - Where are we communicating? What media channels are we using?
    5. When - When are you communicating? What time are we communicating with our target audience/market?
  5. Evaluation of how we are doing - How will we know if we are successful?
    1. 100 active users on communication forum
    2. post to social media and get 500 followers
    3. regional representation from Americas, European / African, Asia-Pacific
    4. interview 10 
  6. Engagement Strategy – Direction we want to take and steps
  7. Media Types (eg. blog, forum, social media)
    1. Communication Forum - Currently WhatsApp
    2. Blog / Newsletter - hosted on WordPress

  8. Communication Matrix

    TimingAudienceObjectiveMessage Content GoalsDelivery Method(s)WhenSender

    Q2

    Implementers

    Publish and publicize the specification

    Specification updates, who should care and why. Where feedback can be given.

    • Website
    • Wiki
    • Twitter
    • Arch meeting
    • Discourse

    May

    Jamie/ Jen








  9. What infrastructure is in place to support our strategy and what is missing?
    1. WhatsApp
    2. OHIE WordPress
    3. OHIE Wiki
  10. How do members get started? Key findings/milestones? - Keep this? May be answered above.
  • No labels

This work is licensed under a Creative Commons Attribution 4.0 International License.